Donohoe Media Group · Est. 2024

Media built for the
AI age.

We build brands that inform, entertain, and connect — powered by AI, backed by human expertise, and designed to grow without limits.

4
Media Brands
Scale via AI
1
Nimble Team
Donohoe
Media
Group
Both Aisles Daily — Live Now Newsletter Advertising Opportunities Available AI Influencer Studio — Coming Soon Murder Mystery Weekly — In Development Retirement Compass — In Development Both Aisles Daily — Live Now Newsletter Advertising Opportunities Available AI Influencer Studio — Coming Soon Murder Mystery Weekly — In Development Retirement Compass — In Development

A new kind of
media company.

Donohoe Media Group is a family-owned media portfolio company built for the age of artificial intelligence. We don't just follow trends — we architect brands that are positioned to lead the next chapter of digital media.

We combine deep marketing expertise, a track record of working with national and global brands, and AI-powered production systems to punch far above our weight. Our team is small by design — agile, intentional, and focused on building brands that scale.

From politically balanced newsletters to interactive mystery experiences and AI influencer campaigns, we are building a portfolio of media properties that engage audiences in ways that weren't possible five years ago.

🤖
AI-Powered Production
We leverage artificial intelligence across content creation, distribution, and analytics — building systems that scale output without scaling headcount.
📊
Brand Marketing Depth
With campaign management experience spanning Sephora, J.Crew, Free People, and dozens of national brands, we know how to make partnerships perform.
🏗️
Systems Thinkers
We build businesses that run — with deliberate delegation and automation from day one, not as an afterthought.
🎯
Niche Audiences
Each brand we build targets a specific, engaged audience with high advertiser value. No general-purpose noise — only focused signals.

The brands
we're building.

Four distinct media brands. Four loyal audiences. One opportunity for your brand to reach them.

Newsletter · Personal Finance & Lifestyle
The Encore Daily
"Your best chapter is still ahead."

A trusted newsletter for baby boomers navigating retirement — covering financial planning, Medicare, lifestyle, travel, and how to make the most of the years ahead. A premium demographic with real purchasing power.

55+ high-income demographic
Financial, health, travel & lifestyle verticals
Ideal for financial services, healthcare, travel brands
In Development
Interactive Newsletter · Entertainment
The Weekly Case
"A new mystery, every week."

The world's first interactive murder mystery newsletter. Readers receive clues Monday through Thursday, submit their suspect via a live leaderboard, then get the reveal on Friday. Wildly shareable, deeply engaging, and unlike anything else in inboxes today.

Daily Mon–Thu clues, Friday reveal
Interactive reader submission + leaderboard
High share rate — viral mechanics built in
Sponsorship woven naturally into storylines
In Development

The people
behind the brands.

DJ
DJ Donohoe
Co-Founder
CH
Chris Donohoe
Co-Founder
MD
Martin Donohoe
Co-Founder
LD
Lauren Donohoe
Co-Founder

Brand expertise that performs.

Our team includes a brand partnership and campaign management veteran with hands-on experience running end-to-end campaigns for Sephora, L'Oréal, Aritzia, Our Place, J.Crew, Madewell, Saks, Lululemon, Backcountry, Vuori, and many more. We know how brands think — and we know what it takes to make a partnership deliver real results.

Affiliate marketing & LTK ecosystem
Campaign strategy & execution
National & boutique brand experience
Brief to execution — full lifecycle
Sponsored content & native integration
Performance metrics & ROI reporting

Output that exceeds
expectations.

Content output versus a traditional team of the same size
Scalability — our AI systems grow with the audience
100%
Brand-safe, vetted, and human-reviewed content
01
Nimble by Design

We run lean on purpose. A small, focused team means faster decisions, lower overhead, and a direct line between brand partners and the people who run the properties. No account managers playing telephone.

02
AI-Amplified, Human-Led

We use AI to handle the volume. We use our team to handle the strategy, quality, and relationships. The result is content and campaigns that feel personal at scale — because they are.

03
Campaign-Proven Leadership

Lauren's experience running brand partnerships at LTK means we speak fluent "brand." We know what a brief needs, how to build performance metrics, and how to make affiliate marketing and sponsored content work together.

04
Built for What's Next

We're not retrofitting old media for a new era. Every brand we build is architected from the ground up for the AI age — with the distribution, engagement mechanics, and monetization models to prove it.

Let's start a
conversation.

Whether you're a brand looking to advertise, an investor curious about what we're building, or just someone who wants to say hello — we'd love to hear from you. We're a real team that responds to real messages.

✉️